Good afternoon Dear Readers,

Today an interesting and a complex thought visited my mind. We are to believe that it is the society that shapes and forms our thinking but here is an interesting question: who shapes the society? Aren’t we all? Following this logic it seems to me that society shapes us and we in return shape the society. Confused? Let’s break it down and look at the issue from various angles.

It is really common in the day of digital era that people’s opinions, thoughts and judgements are formed by what they see on the Internet. For instance, when a user posts a photo on Instagram in a luxury hotel with friends, the other users are programmed to believe that for some unknown reason they should be doing the same thing. Let’s take another example, a user posts a status and a photo of his/her workplace and writes how happy and honoured he/she is to work for the company X. The other unemployed users feel pressured to find a job asap because they start to feel like they are lacking something in their life. This raises a question of social jealousy and social inequality in an unconventional way – this is new and people do not realise that being exposed to social networks can have a negative impact on their perception of life and the way it should be.

Furthermore, when a user is online it doesn’t matter which social class he or she is from. Theoretically, everyone on the net has the same access to the data and can use same options and same tools for communication. However, coming back to the example of the photos in luxury hotels, this just reinforces the fact that today social classes are more distinct than ever. This then further creates a social separation in real life. People begin to judge and develop prejudices towards those who have a certain branded handbag or stay in a certain type of hotels for their vacations. The problem is that no one really knows the truth: what lies behind those photos, statuses and smiles? Perhaps that user worked three jobs and then decided to reward themselves with a fancy vacation in Cannes or Maldives or perhaps this person has been born into a family that can afford branded clothes, but should these people be judged against?

The issue is not even in the fact that people judge, the issue is deeper. The problem is that with the help of digital tools people communicate their social status and point out once again that social inequality still exists and will exist! Nonetheless, just because a person lives what seems to be an “easy life” doesn’t mean that he or she are not facing other issues in life. The thing is that this World works on balance and if one person is a little less wealthier he is probably happier in a different way and the other person who is wealthier is most likely to be unhappy in another way. Balance.

Last summer I visited Italy for vacation and I realised something. Despite the economical and political instability people were so happy and I mean it – they were genuinely happy. These people were real! They actually had emotions! I doubt that they spent over 3 hours a day on social media because they were always outside and socially engaged with others. These people enjoyed their life – they enjoyed every sip of coffee they took and every bite of the delicious spaghetti! These people didn’t care for money or for what others think of them – they were happy being them and were not scared to show that! On my return to Switzerland I realised that there is a great difference between the two countries. In Switzerland people have higher standards of living and can have a beautiful life and yet about 75% of the population is still unhappy. The smiles are not genuine, people are tired more often and when you enter a bus, coffee shop or night club about 68% of these people are on their iPhones claiming they are still being socially engaged through social media.

It’s just a shame that the world has so much to offer and there is so much to explore and discover through communication, traveling and simply being thankful that we woke up today! Instead people waste time on social media, social appearances and judgements. People that stay in their comfort zone for various reasons (social standing being one of them) are missing out on meeting people from different cultural backgrounds and various life situations. I find it a little disappointing, my Dear Readers, that there are so many unknown opportunities missed because of the superficial social opinion that is surfacing today in more ways than needed!

I guess what I am trying to say is that ‘society’ is something that we shape with our actions. Social media helps us shape the ‘society’ and it is not necessarily a good and positive impact on our lives! Just think about it for a second. Life is too short to live by the rules of ‘society’, don’t you think?

– K



Hello there,

In my previous post I wrote how hard it is to find good books and good readers today. However, there are a few books that should be read by everyone at some point in life. Here is my list of books:


1. One Day by David Nicholls



A book about friendship, romance and time. Don’t waste your time and tell that one person how you feel because for all you know they might be feeling the same way!


2. Starter For Ten by David Nicholls


University/College Life. A boy lost inside his own thoughts and driven by this idea of becoming closer to his long lost father through the intellectual game. On his way he finds out about love and friendship. 


3. Pride And Prejudice by Jane Austen



Classics. Every girl deserves her own Mr. Darcy! Read the book and you will know exactly what I mean! 

4. Sense And Sensibility by Jane Austen



Another great novel written by Jane Austen.

5. The Great Gatsby by  F. Scott Fitzgerald 



I know, I know the film is out in the cinemas but if you want to truly understand the story and picture it all for yourself read the book first. Today’s society is not that much different from what it used to be back then. The tools have changed but all rules of the game apply.

6. The Sense Of An Ending by Julian Barnes



A story that is unpredicted and holds your attention up until last page. After the story is over the book provokes a debate due to unclear and open end which triggers beautiful discussions. This book makes you think of relationships and how an event that happened a day, a month, a year or even a lifetime ago can haunt you back in the future.


7. The Catcher In The Rye by J.D. Salinger 



Another great classics novel.

8. The Shadow Of The Wind by Carlos Ruiz Zàfon



One of the best books ever written. Mystery, romance and the absolute beauty of books are portrayed in this book! This story is intriguing and is an easy and interesting read!

9. The Boy In The Striped Pyjamas by John Boyne


Read the book before watching the film. Sentimental. Powerful. Strong. Puts you in the time frame where life was uneasy reflecting the political issues of the time through the eyes of a young boy.


10. The Lucky One by Nicholas Sparks 



A book that one should read whist chilling on the beach. Romantic novel. 


Each of these books has affected me in one way or another. I believe that at least once in your life you should read at least one of these books and perhaps they will have an effect on you too! 

Enjoy the read!


PS: this list is incomplete, more books to be added!




– K